SME Growth Checklist India

Pehle Yeh Zaruri Karein

• Apna Google Business Profile claim ya create karein.
• Sahi business name, phone, address ya service area, website aur timings add karein.
• Apni main services aur starting prices add karein.
• Kam se kam 10 asli photos upload karein.
• WhatsApp Business profile set up karein.
• Google review link aur QR code banayein.
• Jahan jahan ho sake, Call, WhatsApp, Direction aur Booking buttons add karein.
• Google Sheets mein ek customer list banayein.
• Purane customers ko follow-up messages bhejein.
• Har mahine calls, WhatsApp leads, bookings, reviews aur repeat customers track karein.

Google Business Profile

• Pehle apna business name Google Maps par search karein.
• Agar profile maujood hai, claim kar lein. Nahi hai toh ek banayein.
• Sirf apna asli business name use karein. Extra keywords mat add karein.
• Sabse accurate primary category chunein.
• Agar customers aapke paas aate hain toh exact address daalein.
• Agar aap customers ke paas jaate hain toh address hide karein aur service area set karein.
• Services, photos, hours, phone, website aur appointment link add karein.
• Galat edits ke liye profile har hafte ek baar check karein.

WhatsApp Business

• WhatsApp Business app install karein.
• Business name, category, photo, address, hours aur website add karein.
• Product ya service catalogue add karein.
• Greeting message aur away message banayein.
• Price, location, review, booking aur thanks ke liye quick replies banayein.
• Labels use karein: New Lead, Interested, Booked, Paid, Follow Up, Repeat Customer.
• Regular offers bhejne se pehle permission lein.

Review Growth

• Ek Google review link banayein.
• Review QR code banayein aur counter, reception aur invoice ke liye print kar lein.
• Service complete hone ke baad happy customers se reviews maangein.
• Har positive review ka reply karein.
• Har negative review ka shaant tareeke se reply karein.
• Reviews ke liye paise ya discount mat dein.
• Har mahine review count track karein.

Website Ya Landing Page

• Website ko mobile-friendly banayein.
• Phone aur WhatsApp button sabse upar rakhein.
• Service list, price range, location, hours aur asli photos add karein.
• Reviews, FAQ, map link aur booking/contact form add karein.
• Har phone number tap-to-call banayein.
• Har WhatsApp button seedha chat khole.
• Mobile par website speed test karein.

Customer Sheet

• Customer Follow-Up naam ki Google Sheet banayein.
• Columns add karein: Date, Customer Name, Phone, Service, Amount, Status, Next Follow-Up Date, Notes.
• Har nayi enquiry add karein.
• Lead status mark karein: New, Interested, Booked, Done, Lost, Follow Up.
• Aaj follow-up wale customers filter karein.
• Roz WhatsApp reminders bhejein.
• Mahine ki revenue, best service aur best lead source track karein.

Hafte Ka Marketing Routine

• Google Business Profile par 3 fresh photos upload karein.
• 5 happy customers se reviews maangein.
• 20 purane customers ko follow-up bhejein.
• Instagram/Facebook par 2 local proof posts daalein.
• Missed calls aur WhatsApp leads check karein.
• Customer sheet update karein.

30-Din Ka Action Plan